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Integrated with Sage ERP systems, Sage CRMprovides customer service agents with complete customer information enablingthem to answer customer queries confidently and accurately

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            Real-time monitoring of SLAsensures that customerservice cases are progressed in accordance with SLA requirements, drivingcustomer satisfaction and retention

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            Self-servicecapabilities empower customers to securely access CRM data over the web in a convenientmanner, enabling customers to services their own information requirements whilereducing the resource overhead to the business

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            SageCRM reports and dashboards provide detailed analysis on metrics such as callvolume, case resolution times, communications, follow-up statistics andescalations; enabling management to quantify the performance of their agents –a key requirement for companies entering the recovery with fewer staff onboard.

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Businesses have very different sales cycles andoperating structures but the customer is at the centre of each and everyoperation. 

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Investing in a Customer Relationship Management(CRM) solution provides businesses with instant capabilities for automatingsales force management, marketing campaign management and customer servicemanagement. 

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 Core CRM functionalitysuch as opportunity management can improve the effectiveness of the sales team whilethe marketing functionality outlined in this paper allows the marketingdepartment to focus on the most profitable customer segment. 

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Customising the solution to internal businessprocesses to ensure a consistently exceptional customer experience can enhanceevery customer encounter and enable the company to nurture long and profitablerelationships with each and every customer. 

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Sage CRM effectively addresses businessrequirements and equips organisations with the tools they require to navigatetheir business out of the downturn and prepare them to take advantage of theinevitable upturn when it comes.

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With the upturn on the horizon and the recessionnearing the bottom, businesses need to sit up and prepare themselves for therecovery by investing in the right technology now. Companies who see thischallenging environment as a opportunity to redefine their business model andprocesses, will not only survive the recession but will accelerate out of thedownturn.